BBB Brand: Bueno -- Good--, Bonito--Pretty--, Barato--Affordable--) is a Latin slang for all things worth purchasing.
Strategically named in collaboration with Garza Group, to add authenticity to the concept for a "B Brand". Designed to visually represent tradition and quality at an affordable price. This is the most recent dairy product launched at Grocery stores, only at the butcher department. We intend for the consumer to gradually nickname this brand as "B Brand", and building a strong presence amongst the affordable cheese products.
Sketching process for creating BBB Brand logo and labels.

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